Enrique Esquer
Director de estrategia
cuantitativa
![](data:image/svg+xml,<svg display="block" id="433762909" role="presentation" viewBox="0 0 37 37" xmlns="http://www.w3.org/2000/svg"><g d="M 0 36.645 L 0 0 L 36.645 0 L 36.645 36.645 Z M 36.645 18.133 L 36.645 18.512 L 36.563 19.856 C 35.721 29.248 27.974 36.487 18.554 36.645 L 18.023 36.645 C 8.48 36.487 0.61 29.009 0 19.512 L 0 17.135 C 0.662 6.922 9.656 -0.779 19.778 0.063 C 28.713 0.807 35.807 7.913 36.563 16.828 L 36.645 18.133 Z M 9.561 7.376 C 8.076 7.595 7.13 8.955 7.372 10.371 C 7.607 11.746 8.909 12.711 10.325 12.487 C 11.701 12.27 12.695 10.97 12.48 9.554 C 12.275 8.2 11.013 7.163 9.561 7.376 Z M 23.562 18.868 C 24.415 19.32 24.75 20.157 24.825 21.071 L 24.82 29.306 L 29.237 29.307 L 29.233 19.448 C 29.054 18.227 28.576 17.148 27.855 16.175 C 27.281 15.653 26.693 15.175 25.965 14.876 C 23.443 13.839 20.531 14.638 18.864 16.783 L 18.848 14.699 L 14.701 14.701 L 14.701 29.307 L 19.106 29.307 L 19.103 21.441 C 19.175 20.543 19.463 19.662 20.2 19.108 C 21.14 18.401 22.506 18.311 23.562 18.87 Z M 12.184 29.295 L 12.182 14.704 L 7.662 14.696 L 7.662 29.309 Z" fill="transparent" height="36.6452px" id="xu8jph8h5" width="36.6452px"><path d="M 0 36.645 L 0 0 L 36.645 0 L 36.645 36.645 Z" fill="transparent" height="36.6452px" id="Z9KOlFdXh" width="36.6452px"/><path d="M 36.645 18.133 L 36.645 18.512 L 36.563 19.856 C 35.721 29.248 27.974 36.487 18.554 36.645 L 18.023 36.645 C 8.48 36.488 0.61 29.009 0 19.512 L 0 17.135 C 0.662 6.923 9.656 -0.779 19.778 0.063 C 28.713 0.807 35.807 7.913 36.563 16.828 L 36.645 18.133 Z M 9.561 7.376 C 8.076 7.595 7.13 8.955 7.372 10.371 C 7.607 11.746 8.909 12.711 10.325 12.487 C 11.701 12.27 12.695 10.97 12.48 9.554 C 12.275 8.2 11.013 7.163 9.561 7.376 Z M 23.562 18.868 C 24.415 19.32 24.75 20.157 24.825 21.071 L 24.82 29.306 L 29.237 29.307 L 29.233 19.448 C 29.054 18.227 28.576 17.148 27.855 16.175 C 27.281 15.653 26.693 15.175 25.965 14.876 C 23.443 13.839 20.531 14.638 18.864 16.783 L 18.848 14.699 L 14.701 14.701 L 14.701 29.307 L 19.106 29.307 L 19.103 21.441 C 19.175 20.543 19.463 19.662 20.2 19.108 C 21.14 18.401 22.506 18.311 23.562 18.87 Z M 12.184 29.295 L 12.182 14.704 L 7.662 14.696 L 7.662 29.309 Z" fill="rgb(36, 52, 138)" height="36.644700051346256px" id="gQfQfprZc" transform="translate(0 0)" width="36.6452px"/></g></svg>)
Mónica Madrigal
Gerente de inisghts y
estrategia
Enrique Esquer
Director de estrategia
cuantitativa
Equipo multidisciplinario
Equipo multidisciplinario
Conformado por especialistas en comunicación, mercadotecnia, psicología, antropología, estadística, sociología, administración, ingeniería y diseño.
Conformado por especialistas en comunicación, mercadotecnia, psicología, antropología, estadística, sociología, administración, ingeniería y diseño.
Conoce al equipo directivo
Conoce al equipo directivo
Enrique Esquer
Director de estrategia
cuantitativa
Equipo multidisciplinario
Conformado por especialistas en comunicación, mercadotecnia, psicología, antropología, estadística, sociología, administración, ingeniería y diseño.
Conoce al equipo directivo
Sigamos conversando...
Todos los derechos reservados LEXIA 2026
![](data:image/svg+xml,<svg display="block" id="2638983342" role="presentation" viewBox="0 0 138 49" xmlns="http://www.w3.org/2000/svg"><g d="M 39.723 42.279 C 44.019 43.002 47.828 41.392 50.489 38.081 C 52.563 39.576 54.556 40.875 56.406 42.533 C 52.085 47.871 45.469 49.703 38.957 48.672 C 30.038 47.263 23.941 40.143 24.253 31.342 C 24.643 20.38 34.33 13.718 44.96 15.077 C 54.944 16.355 58.692 25.552 57.975 34.717 L 32.647 34.779 C 32.995 38.605 35.762 41.611 39.724 42.279 Z M 49.613 28.677 C 49.795 24.25 46.553 21.456 42.452 21.011 C 37.432 20.466 33.087 23.433 32.667 28.655 Z M 138 27.068 L 137.964 48.23 L 130.412 48.23 L 130.445 43.745 C 126.437 49.658 117.826 50.311 112.1 47.052 C 108.851 45.205 107.255 41.966 107.525 38.397 C 108.321 27.84 122.464 27.94 130.484 27.954 C 130.99 24.918 129.168 22.296 126.178 21.468 C 121.888 20.279 117.448 21.503 114.023 24.343 L 109.691 20.13 C 114.705 15.142 122.941 14.007 129.522 15.622 C 135.246 17.025 138.011 21.899 137.998 27.07 Z M 124.437 42.611 C 129.093 41.725 130.583 37.758 129.944 33.699 C 126.132 33.609 115.722 33.378 115.841 38.726 C 115.923 42.407 120.459 43.37 124.437 42.611 Z M 93.543 48.276 L 83.529 48.276 L 74.772 36.77 L 66.038 48.28 L 56.243 48.259 L 69.54 30.904 L 58.224 15.794 L 68.183 15.794 L 74.842 25.563 L 82.069 15.794 L 91.601 15.794 L 80.224 30.897 L 93.543 48.276 Z M 24.012 41.068 L 24.074 48.309 L 0.011 48.271 L 0 15.778 L 8.265 15.778 L 8.312 41.052 L 24.012 41.068 Z M 104.086 48.308 L 95.717 48.308 L 95.717 15.793 L 104.084 15.793 L 104.086 48.306 Z M 105.963 5.905 C 105.963 9.166 103.245 11.81 99.893 11.81 C 96.541 11.81 93.823 9.166 93.823 5.905 C 93.823 2.645 96.541 0 99.893 0 C 103.245 0 105.963 2.644 105.963 5.905 Z" fill="transparent" height="49.00000055135298px" id="ghO_xzmTx" width="137.99999341051202px"><path d="M 15.482 27.378 C 19.777 28.1 23.587 26.491 26.248 23.179 C 28.322 24.674 30.315 25.973 32.165 27.631 C 27.843 32.969 21.227 34.801 14.715 33.77 C 5.796 32.361 -0.3 25.241 0.011 16.441 C 0.401 5.478 10.089 -1.184 20.719 0.175 C 30.703 1.453 34.45 10.65 33.733 19.815 L 8.405 19.878 C 8.754 23.703 11.521 26.71 15.483 27.377 Z M 25.372 13.775 C 25.554 9.348 22.312 6.554 18.21 6.109 C 13.191 5.564 8.845 8.531 8.426 13.753 Z M 113.759 12.166 L 113.723 33.329 L 106.171 33.329 L 106.203 28.843 C 102.195 34.757 93.584 35.409 87.859 32.151 C 84.61 30.303 83.013 27.064 83.283 23.495 C 84.08 12.938 98.222 13.038 106.243 13.053 C 106.748 10.016 104.927 7.394 101.937 6.566 C 97.646 5.377 93.206 6.601 89.781 9.441 L 85.45 5.228 C 90.463 0.241 98.699 -0.894 105.28 0.72 C 111.005 2.124 113.769 6.997 113.757 12.168 Z M 100.196 27.709 C 104.851 26.823 106.342 22.856 105.702 18.798 C 101.89 18.707 91.481 18.476 91.599 23.824 C 91.682 27.506 96.218 28.468 100.196 27.709 Z" fill="rgb(255, 249, 241)" height="34.09825952352095px" id="ck4yA1t8u" transform="translate(24.241 14.902)" width="113.75854977647882px"/><path d="M 93.543 32.498 L 83.529 32.498 L 74.772 20.992 L 66.038 32.502 L 56.243 32.481 L 69.54 15.126 L 58.224 0.016 L 68.183 0.016 L 74.842 9.785 L 82.069 0.016 L 91.601 0.016 L 80.224 15.119 L 93.543 32.497 Z M 24.012 25.29 L 24.074 32.53 L 0.011 32.493 L 0 0 L 8.265 0 L 8.312 25.273 L 24.012 25.29 Z M 104.086 32.53 L 95.717 32.53 L 95.717 0.015 L 104.084 0.015 L 104.086 32.528 Z" fill="rgb(255, 249, 241)" height="32.53049945745126px" id="ifF6BbR8D" transform="translate(0 15.778)" width="104.08647927500004px"/><path d="M 12.14 5.905 C 12.14 9.166 9.422 11.81 6.069 11.81 C 2.718 11.81 0 9.166 0 5.905 C 0 2.645 2.718 0 6.069 0 C 9.422 0 12.14 2.644 12.14 5.905 Z" fill="rgb(252, 220, 65)" height="11.81006761311312px" id="H9m8tJQ0n" transform="translate(93.823 0)" width="12.139576774172411px"/></g></svg>)